Interview: The Brit Drot Shop

Updated: Apr 22, 2021


Welcome to Goddess Directory's interview series! If there's anything you're looking to see, feel free to send over your suggestions to hello@goddessdirectory.com or let us know on Instagram at @goddessdirectory.

***

It's pretty obvious at this point that I haven't been doing a great job of keeping this site up. I've had this interview in my drafts for about a month now, but between working full-time and getting a dog (!), Goddess Directory has taken a backseat. I'm finally feeling up to it again, and after pulling up this interview with Britney Drotleff, it immediately reminded me why I started this site and why I want to keep it going.


Britney runs The Brit Drot Shop, a shop filled with fun cards, prints, stickers, and more. Everything in her shop is so cheerful, and after talking with her, it's clear how passionate she is about her work. I loved learning more about her journey to creating this side hustle, her hopes of turning into a full-time gig, and how she's focusing on creating things that are unique to her. She's obviously having fun with her business, and it really comes through in all of her items. Enjoy!


My pick: I have never been a baseball cap person, but I 100% need the Lazy Daisy Baseball Cap in my life.


Q: Let’s start from the beginning. Can you tell me a little bit about the process of starting your business? What made you want to do this and how did you turn your idea into a reality?

A: I started TBDS in 2016 after I had just graduated and moved to Boston from Florida! In the beginning I sold prints of designs I made from a 52 Weeks of Type project I did during college. They were mostly hand-lettered quotes and some illustration pieces. Looking back, it’s insane how much my skills have improved 😅 I cringe looking at some of my old designs.


But overall, I’m so happy I did it! Since then, I’ve added a ton of new products to my line-up and have gotten to a place where I’m proud of what I’m making.


Q: Was there a moment when you felt like this was something that was going to take off and become a success for you?

A: In all honesty, I’m still kinda searching for that “big” moment, haha. But all the little wins definitely add up: like introducing new products, maker markets that go well, nice reviews from customers– it all helps to keep me going!



Q: What were your friends' and family’s reactions to you starting to creating your brand? Were you nervous to share it?

A: Not at all! I’ve got such supportive friends and family and I go to them for pretty much everything (and probably annoy them with it at this point, haha). One of my best friends from college is my go-to for all things TBDS– she’s my biggest cheerleader but also helps me constructively think through things, which is so helpful! 💕


Q: Is this your full-time job? If so, how long did it take you to transition into full-time?

A: No, I have a more “traditional” 9-5 job as an art director at an ad agency. But I’m hoping one day I can make TBDS a full-time gig!